It is a typical mexican border town except that it also has a multitude of optical, dental and pharmacy stores which are in huge demand by the tourists. People come here to get dental work done at a fraction of the cost and the work is excellent. I was skeptical but we have spoken to too many people who are using these services and happy to save substantial amounts.
As you can see from the signs, these services are everywhere. When we walked over the border with another couple who were heading to get glasses, we joined them and Mike got an eye exam and a new pair of glasses with all the bells and whistles for a third of the cost back home, and they were ready for pick up in 3 hours!While we waited for the glasses (they said it was a slow day for the lab as usually they would be ready in 1-2 hours), we checked out the shops. I got some jewlery at very reasonable prices, then stopped for some delicious shrimp tacos. Mike was skeptical to eat them, but I had spoken to some other tourists who came there often and had never had a problem.